Brand

Visual Design - Brand

The vibrant evolution: Microsoft’s colorful transformation

In the ever-evolving landscape of design, color isn’t just visual—it’s emotional.

Scenic coastal landscape with rocky cliffs beside a turquoise ocean under a partly cloudy sky. Large green text in the center reads "Aptos™." Labels "Aptos Narrow" and "Aptos Variable" appear at the top left and top right, respectively.

UX/UI - Content Design - Brand

A change of typeface: Microsoft’s new default font has arrived

Introducing Aptos, our modern successor to Calibri

Visual Design - Brand

Visualizing the Cloud

How we crafted a bespoke visual identity for our cloud platforms and services

A vibrant, abstract artwork featuring an explosion of colorful, elongated rectangles converging at a central point. The colors include various shades of the rainbow, with some rectangles containing small symbols like a Greek letter alpha and other icons.

Inclusive Design - Brand

Pride should be open source

Bringing LGBTQIA+ history to life in the metaverse and through open source design.

A 3D abstract sculpture composed of layers and folds, resembling flowing fabric. The structure is in soft shades of purple and set against a dark gray background, giving it a smooth and elegant appearance.

Visual Design - Brand

Silver linings and new hues

Collaborating with Pantone to bring more color to work and life

Grid of 24 colorful squares, each featuring different typographic elements, including letters (uppercase and lowercase), numbers, and various fonts. The colors range from soft pastels to vibrant hues, showcasing diverse design styles and text textures.

UX/UI - Brand

Beyond Calibri: Finding Microsoft’s next default font

We’ve commissioned five new custom fonts–which should become our next default?

"A serene background with soft pastel colors and abstract shapes. The word 'Give' is prominently displayed in white text with a heart symbol above the 'i'. Below, a search bar contains the text 'The search that gives back' and a magnifying glass icon.

UX/UI - Brand

Give with Microsoft Bing

How your web searches empower everyday giving

A group of Microsoft Surface devices in various shades of blue are displayed on a white background. The set includes a laptop, a tablet, a Bluetooth mouse, and two tablets with patterned covers featuring a floral design. The laptop screen shows a blue abstract pattern.

Hardware - Brand

Surface a la Art Nouveau

Collaborating with legendary textile brand, Liberty, to give the iconic Windows Bloom an Art Nouveau twist